Ruk Dias — Enterprise sales. Technical depth.

About

I help enterprise customers make decisions that hold up beyond the demo: why change, what the investment is worth, and how the technology fits their business. My work spans new customer acquisition, account expansion and renewals.

At Oracle, I progressed from CX renewals to a net-new sales territory, strategic account management, and enterprise CX solution sales. I worked with executive sponsors, technical evaluators and extended account teams to connect customer priorities to a commercial plan. My recent industry focus was travel, transportation, logistics and hospitality.

My approach starts with the account: understand the customer’s priorities, build relationships with business and technical decision-makers, and bring the right people together to move the decision forward. I stay involved beyond the signature, working with customers and delivery teams as plans become reality.

Through Checkmate Labs, I own product direction, development and releases across mobile apps and the web. Shipping software keeps my judgment grounded in integrations, architecture tradeoffs and what a usable product requires.

Open to enterprise sales roles across CRM, CX, AI, data and cloud platforms. Based in Austin, TX.

• Focus: Enterprise account growth, CRM & CX, AI and cloud platforms
• Industry experience: Travel, transportation, logistics & hospitality
• Education: Texas State University
• Location: Austin, TX

Sales Experience

• Founder: Checkmate Labs (2026–Present)
  Independent software studio building mobile apps, web tools and games with AI development tools. Products include AccountabiliBuddy on the iOS App Store, Fade and MMT HQ, a fantasy football history platform. I own product decisions, development and releases. Building keeps my sales conversations grounded in integration, usability and delivery tradeoffs.
• Career Progression: Oracle (2018–2026)
  Top rep on my team selling Oracle CX and agentic AI to travel, transportation and logistics enterprises; part of the team recognized with Oracle North America's Eagle award for competitive takeout. Served as the CX specialist for three enterprise account teams while carrying a net-new and expansion quota. Ran sales cycles across IT, security, finance and operations, often displacing incumbents. Built industry-specific GPTs for account research and a competitive replacement playbook.
• Career Progression: Zoho (2015–2018)
  Sold CRM and the CRM Plus customer experience suite across the United States and Canada. Worked with customers, channel partners and internal teams to connect sales, marketing and service needs to a cloud application portfolio.
• Inside Account Executive: SHI International Corp. (2014–2015)
  Helped enterprise IT organizations procure software and hardware through partner and channel sales. Supported deployment planning, data center optimization, IT asset management and cloud initiatives.
• Co-Founder: RuneCrypt (2004–2009)
  Co-founded a RuneScape community platform with game guides, item databases, player analytics and forums. Grew it to 42,000 registered members and over 350,000 forum posts, and led a distributed team of 30+ contributors across North America, Europe and ANZ. RuneCrypt became the first fan site officially endorsed by Jagex Games Studio. The business was later acquired in 2011.

Projects

• RuneCrypt [PHP, MySQL, Community Forum, Video Content, Game Database]
  ## The Challenge RuneScape players needed a place to find guides, game data and an active community. ## What I Built Co-founded a platform spanning guides, databases, analytics and forums. Led a distributed team of 30+ contributors across North America and Europe, with responsibility for product, operations and P&L. ## The Result An acquired community business with 42,000+ registered members and 350,000+ forum posts. RuneCrypt became the first fan site officially endorsed by Jagex Games Studio; it was acquired in 2011. Year: 2004
• RookDuel [JavaScript, Three.js, Turn-Based Combat, AI Opponents]
  ## The Challenge Build a browser game within the Vibe Jam 2025 timeline. ## What I Built Created a turn-based duel game with resource management, progression, leaderboards and AI opponents. ## The Result A playable browser game that became the starting point for Fade on mobile. Year: 2025 · visit project
• Fade [React Native, Expo, Mobile Game, PvP Combat, AI Opponents]
  ## The Challenge Translate a browser duel game into short mobile sessions with meaningful strategic choices. ## What I Built Built a React Native and Expo game with PvP combat, an in-game gold economy, leaderboards and AI opponents. ## The Result A mobile duel game shipped through Checkmate Labs. The work spans game design, cross-platform development and ongoing product iteration. Year: 2025 · visit project
• AccountabiliBuddy [React Native, Expo, Fitness, Social, Mobile App]
  ## The Challenge Help people follow through on personal goals with support from an accountability partner. ## What I Built Built a mobile app for goals, progress tracking, partner matching and check-ins using React Native and Expo. ## The Result An accountability app shipped to the iOS App Store. Designed and built the product from the partner experience through mobile release. Year: 2026 · visit project
• Checkmate Labs [Software Studio, Mobile Apps, Web Apps, Games]
  ## The Challenge Give independently built products a shared identity and a repeatable path to release. ## What I Built Founded a software studio spanning mobile apps, web tools and games. Products include AccountabiliBuddy, Fade, Knight Teleprompter and MMT HQ. ## The Result A working software studio with products across iOS and the web. I own product direction, development and releases, using AI development tools throughout. Year: 2026 · visit project
• The Freight Pod [Podcast, Episode Archive, Search, Audio & Video]
  ## The Challenge Give a transportation and logistics podcast a clear digital home. ## What I Built Built a responsive podcast website with a searchable episode archive, featured conversations, listening and video links, and profiles of the show and host. ## The Result A podcast website that makes the conversations and people behind freight easier to discover and connects visitors to the show's listening platforms. · visit project
• The Right Time Barber [WordPress, Online Booking, Service Menu, Local SEO]
  ## The Challenge Help an Austin barbershop present its services and accept online bookings. ## What I Built Built a responsive site with service information, online booking and customer testimonials. ## The Result A service website connecting the shop’s digital presence to its appointment booking flow. Year: 2024 · visit project
• Skyline San Marcos [WordPress, Event Booking, Multi-Market, PayPal Integration]
  ## The Challenge Present a party bus and event service across Central Texas markets. ## What I Built Built a responsive website covering services in Austin, San Marcos and San Antonio, with a booking flow. ## The Result A website that organizes regional services and gives customers a direct path to book. Year: 2013
• Skyline San Marcos Redesign [WordPress, UX Redesign, Mobile-First, Brand Refresh]
  ## The Challenge Update an established service website for mobile visitors. ## What I Built Redesigned the visual identity, responsive layouts and booking flow. ## The Result A refreshed website with clearer service information and mobile booking. Year: 2015
• Skyline Entertainment [WordPress, Corporate Site, Multi-Location, Service Showcase]
  ## The Challenge Bring several service divisions and locations under one brand. ## What I Built Built a corporate website organizing entertainment and party bus services across Texas markets. ## The Result A shared digital home for the company’s service lines and locations. Year: 2012
• San Marcos Tours & Charter [WordPress, Fleet Showcase, Online Reservations, PayPal Deposits]
  ## The Challenge Support varied charter and tour bookings in one place. ## What I Built Built a responsive site with a fleet showcase, service categories, reservations and PayPal deposits. ## The Result A booking website covering corporate events, school trips, airport transfers and special occasions. Year: 2014
• The World On My Back [HTML/CSS, Travel Blog, Photo Gallery]
  ## The Challenge Create a personal home for travel stories and photography. ## What I Built Built a custom HTML and CSS portfolio with travel content and photo galleries. ## The Result A travel and photography site demonstrating early web design and development work. Year: 2012
• Skyline College Station [WordPress, College Market, Mobile Booking, Game Day Events]
  ## The Challenge Adapt a regional entertainment service to the Texas A&M market. ## What I Built Built a mobile-friendly site with services and booking information for students and game-day events. ## The Result A market-specific website connecting a shared service brand to a local audience. Year: 2013
• Addy Had Me [WordPress, Content Platform, User Submissions, Community]
  ## The Challenge Create a place for community-submitted humor and stories. ## What I Built Built a WordPress content site with a mobile layout and submission interface. ## The Result A community content platform with a straightforward path to submit and share stories. Year: 2014
• Arpin America Moving Systems [WordPress, Service Categories, Lead Generation]
  ## The Challenge Explain residential, corporate and international moving services clearly. ## What I Built Built a service website with category navigation, detailed pages and an estimate request flow. ## The Result A website that makes a complex service offering easier to browse and connects visitors to estimates. Year: 2013
• Knight Teleprompter [Web App, Voice Recognition, Picture-in-Picture, Sales Tools]
  ## The Challenge Keep a script available during live calls without adding another complicated tool. ## What I Built Built a browser teleprompter with voice tracking and a Picture-in-Picture pop-out. Scripts stay in the browser; no account or installation is required. ## The Result A sales presentation tool used during customer calls and executive briefings. A practical example of building around a workflow I know firsthand. Year: 2026 · visit project
• TVesta [Web App, Vestaboard, Digital Signage, TV Display]
  ## The Challenge Display Vestaboard-style messages on an existing screen. ## What I Built Built a full-screen browser viewer with split-flap animation for TVs, monitors and laptops. ## The Result A web display that brings the split-flap aesthetic to existing screens, without a native app installation. Year: 2026 · visit project
• BoozeBoard [Web App, AI, Hospitality, Digital Signage, SMB Marketing]
  ## The Challenge Help bars and taprooms turn existing TVs into branded displays. ## What I Built Built an AI-assisted web tool that uses a bar name or Yelp link to create displays for menus, specials and QR codes. ## The Result A hospitality display product in beta, combining AI-generated content with a screen-based customer experience. Year: 2026 · visit project
• MMT HQ [Web App, Fantasy Football, ESPN API, Sports, Data Visualization]
  ## The Challenge Make a fantasy league’s history easier to explore than season-by-season records. ## What I Built Built an ESPN-connected archive that organizes past seasons, champions, records and league milestones into themed exhibits. ## The Result A data-driven fantasy football archive with a broadcast-inspired interface. The work combines API integration, historical data and interactive storytelling. Year: 2026 · visit project
• Rune Reels [Web App, RuneScape, Machinima, Digital Archive]
  ## The Challenge Make early RuneScape fan films and their history easier to discover. ## What I Built Built a curated archive with ways to browse films and learn about the community and creators. ## The Result A dedicated archive for RuneScape machinima from the RS2 era. · visit project

Publications & Research

• The Next Phase of Enterprise AI: Execution: LinkedIn, 2026
  A practical view of enterprise AI: moving from pilots to work completed inside business processes, with integration, governance and measurable value.
• AI Agents: Redefining Productivity and Innovation: LinkedIn, 2025
  How AI agents can support enterprise workflows, with use cases and considerations for adoption.
• Composing Your Brand's Symphony in CX: LinkedIn, 2021
  How connected customer experience applications bring marketing, sales and service together around the customer.
• How to Handle the Roller Coaster Ride of Gathering Insights and Driving Growth: Zoho Blog, 2016
  Using CRM and cloud applications to turn business data into decisions that support growth.
• Perchlorate, Iodine Supplements, Iodized Salt and Breast Milk Iodine Content: Science of The Total Environment, 2012
  Co-authored peer-reviewed research on perchlorate exposure and iodine supplementation, published in Science of The Total Environment.

Certifications

• Oracle Cloud Infrastructure 2025 Multicloud Architect Professional: Oracle (2025)
• Oracle Fusion AI Agent Studio Certified Foundations Associate: Oracle (2025)
• Oracle Fusion Cloud Applications CX Process Essentials: Oracle (2025)
• DMP Master Accreditation: Oracle BlueKai (2020)
• Eloqua Master Accreditation: Oracle Eloqua (2020)
• Responsys Essentials Master Accreditation: Oracle Responsys (2020)

Contact

Open to enterprise sales roles across CRM, CX, AI, data and cloud platforms. Based in Austin, TX.

LinkedIn: linkedin.com/in/rukdias
X: x.com/rukdias
Crunchbase: crunchbase.com/person/ruk-dias